So many books have been written on entrepreneurship and the challenges emerging businesses face which result in their ultimate failure. This background in turn warrants a genuine question: What is different with this book and more importantly, what value can it add in this space? The author of this book is of the opinion that most of the books covering this topic are written from a textbook perspective, not really addressing the minor yet critical components of challenges endured by entrepreneurs, pre, during and post their ventures. Yes, there is much value add that this book brings to the entrepreneurial space.
“Avoiding mistakes that most Entrepreneurs make” is a great starting point for potential entrepreneurs and emerging business owners to understand if their vision will translate into sales and a successful business venture. With so much uncertainty in the marketplace, how can a new product or service stand a chance? Mentoring in this space is critical but even great mentors cannot help resuscitate a badly started venture. So, basic understanding of business conceptualization (not idealization) on the side of entrepreneurs and potential business owners becomes critical in making sure that the foundation of the potential business venture is solid. It is the understanding of these building blocks of the business venture foundation that become the anchor upon which everything else will hinge on. This basic understanding on the part of the entrepreneur and potential emerging business owner determines the success and failure of the venture long before it starts.
Fear not, by following steps outlined in this know-how guide of creating, managing and growing a business, readers will not only understand how to make their potential business ventures continuously profitable, they will also understand how to build sustainable business enterprises in the process. “Avoiding mistakes that most Entrepreneurs make” takes readers through stages of business process, from formulating a business idea (idealization) to testing it (conceptualization) to making money out of it (operationalization). We are also offering off the shelf entrepreneurial and emerging business development workshops that delve deeper into topics covered in this book – to a group of up to 20 people.
“Avoiding mistakes that most Entrepreneurs make” is a know-how self-guide that highlights the problems and challenges caused by a bad business process written in a simple language that most reading individuals can understand. Increased demands on customer service, decreased customer satisfaction, and a drop in business reputation can all arise from a bad process. This self-help guide explains how a business can identify a problem and provide a solution before the problem affects profitability.
“Avoiding mistakes that most Entrepreneurs make” will help enhance the reader’s ability to navigate the maize field of business challenges and opportunities that often present themselves in the economic world. This ingenious self-help guide is just the thing to help entrepreneurs and emerging business owners sharpen their basic business skills and improve their financial acumen in this ever changing economic world.
“Avoiding mistakes that most Entrepreneurs make” is full of personal experiences and of customers that the author interacted with and provides guidelines from which to draw lessons regarding the universal challenges that entrepreneurs and emerging business owners face in establishing, managing and growing their businesses. These universal challenges are multifaceted as such require multipronged approach and strategies. We are also offering off the shelf entrepreneurial and emerging business development workshops that delve deeper into topics covered in this book – to a group of up to 20 people.
“Avoiding mistakes that most Entrepreneurs make” is a self-help guide that offers readers practical advice on how to go about ensuring the successful establishment and maintenance of sustainable profitable business ventures. It is a useful guide to those who would like to learn from others so that they do not commit the same mistakes that others did and are continuing to make.
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